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Consumer Services SMART Goals Example

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Written by Filip Iversen
Updated over 8 months ago

SMART goals are Specific, Measurable, Achievable, Relevant, and Time-bound.

Let's create three SMART goals for each survey specific to the consumer services industry:

Customer Satisfaction Survey:

  • Increase the NPS score by 10 points within the next six months by improving customer service response times and resolution rates.

  • Achieve a minimum of 90% "Yes" responses to the question regarding satisfaction with customer service assistance within the next quarter.

  • Improve the average overall satisfaction rating to 4.5 out of 5 within the next year by implementing feedback-driven improvements in service delivery.

Internal Employee Satisfaction Survey:

  • Increase the NPS score for internal employee satisfaction by 15 points within the next nine months through targeted initiatives to enhance workplace culture and recognition programs.

  • Achieve a minimum of 85% "Yes" responses to the question regarding feeling valued and appreciated by colleagues and supervisors within the next six months.

  • Improve the average overall satisfaction rating for employees to 4 out of 5 within the next year by implementing action plans based on employee feedback.

New Customer Onboarding Survey:

  • Increase the NPS score for new customer onboarding by 10 points within the next six months through improvements in the clarity and informativeness of the onboarding process.

  • Achieve a minimum satisfaction rating of 4 out of 5 for the onboarding experience within the next quarter.

  • Decrease the average response time for addressing customer feedback and inquiries during the onboarding process by 20% within the next year.

Employee Training/Development Survey:

  • Increase the NPS score for employee training programs by 10 points within the next nine months through enhancements in training content and delivery methods.

  • Achieve a minimum satisfaction rating of 4 out of 5 for the effectiveness of training sessions within the next six months.

  • Increase the participation rate in employee training programs by 15% within the next year through improved communication and incentivization strategies.

Overall Company Satisfaction Survey:

  • Increase the NPS score for overall company satisfaction by 15 points within the next year through targeted improvements in customer service, employee satisfaction, and operational efficiency.

  • Achieve a minimum satisfaction rating of 4.5 out of 5 for all aspects of the company's operations within the next two quarters.

  • Implement at least 80% of the suggested improvements based on survey feedback within the next six months to address areas for improvement and enhance overall company satisfaction.

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